What Did I Do?


New Mexican sunset.

O

nce again, I head back to Meta. I’ve been learning a lot about what they are doing with Instagram and Facebook. Yes, they are promoting more video and more content creators. I doesn’t sound like anything good. Photographers on Instagram are complaining that they can’t find the photographers they follow. They are looking for other platforms. There are a number of them.

Or, is this really as terrible as it sounds?

With a couple of very small adjustments photographers are content providers. Find a sponsorship and that cements it. Sponsors don’t expect much. Exploit all of that.

Videos are another matter. As a photographer I’m not sure that they could help me. But, in my other world, the one that makes money they are very helpful. None of the videos that I’ve seen are very good. Then again, I really only look at cocker spaniel, music and baseball videos. None of them are longer than 90 seconds and most of them are around 30 – 45 seconds.

On the other hand, their promotional qualities are almost unlimited. If you post them two ways, once on Stories, and once on your feed which sends them from Instagram to Facebook which means you are advertising your product or you.

That said, the so-called gurus say that if you are even a little bit well known you must post three times a day in order to keep viewers thinking about you. That’s a lot. And, it’s really six times a day if you post on Stories and your feed. Again, it’s free advertising. Normally, you’d pay someone for that. It’s also current and how you might reach younger people.

See? I change my mind often. Be like me. Keep your mind flexible.

L

os Volcanoes Road is the road most furthest from Albuquerque. It’s a great shortcut if you want to avoid traffic. You also get to see scenes like the one I published, especially at the ends of the day. Transitional light is the best light for me.

It helps to have an understanding household. Morning light doesn’t interrupt breakfast because the light comes pretty early, but it comes right in the middle of dinner time for much of the year. Dinner is late or way too early. Usually, it’s late.

Sometimes you have to bribe them to forgive you. Dinner out is one way. Small gifts are also a good way. Night outs are great. Luckily, all of those bribes are things that I enjoy myself. Even gifts. I buy you something. I buy myself something.

I do all of that because of the photograph.

That’s what matters.

Making the picture takes a lot of effort beyond just pushing the button, developing and editing it. I think of it in terms of sports. You don’t always compete, but you always train. You might take a break between your sport and training, but not for long.

It’s hard work.

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Published by Ray Laskowitz

I am a visual storyteller. I've been making pictures for some 40 years. I travel the world in search of the right image. in the right light at the right time. You can reach me by phone at 505.280.4686, or by email at Ray@Laskowitzpicturess.com or Pictures34@me.com. For a quick look at my work please go to www.laskowitzpictures.com.

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